
It’s the age old conundrum.
Which came first, the portfolio or the job?
Marketing, advertising, social media, design, web development, writing, production, public relations, and media (amongst others) are aggressive, competitive career paths saturated with great talent willing to put in work, and finding an internship/entry level position is often times a lofty challenge.
Don’t let your creative juices go to waste.
“Keep on making stuff.” – @jakenyberg
Below are 7 ways to build your portfolio without needing a job.
1. Join the barter economy.
Working for free sucks. Working for money rocks. Bartering fits somewhere in between and is often times better than working for money. Use your “special service” to get other services or things of value. There are plenty of people willing to do this if you just ask. If you can’t think of anyone in your immediate network to swap with, try Craigslist. A search for the query “website” in the barter section of Craigslist bring up all of this.
2. Find a non-profit.
Sometimes people volunteer their time. Sometimes people “volunteer” their money. Other times, people volunteer their services. Find a non-profit organization that needs help, and go get it. You’ll build your portfolio, grow your network, and feel good about yourself all at the same time.
3. Join a collective.
Trying to get clients without having a body of work is difficult. Joining a collective is a phenomenal way to exercise your creative muscles, hone your skill and expand your contact list. If you’re in Minneapolis, check out MPLS.TV. They’re always looking for people interested in everything from design, to social media, to video production. Don’t have anything like MPLS.TV in you city? Start one yourself.
4. Start your own business.
Reach out to some small businesses or dig into your personal network and find some clients who are looking for your expertise. Take on a few clients, and build your book under one “brand umbrella” that you can call a business. This way, you’ll have a position on your resume – instead of a gap.
5. Focus on the small stuff.
The goal is to grow and create, so take on some one-off projects instead of traditional clients. Find events, gigs, promotions, concerts, and other “time-sensitive” happenings and create work around them. Aspiring videographer? Produce that music video for your buddy’s band. Want to be a designer? Design the wedding invitation for your friend that’s getting hitched.
6. Be your own client.
Use your imagination and produce whatever it is you’ve been dreaming about. Have an idea for a greeting card? Make it. Be the art director, copywriter and designer. Have a business idea? Start working on the business plan. Even if things never take off, at least you’re producing work and creating experiences for yourself.
7. Show ‘em whatcha got.
Find a brand, make it better. Do you think that the American Airlines website is disgusting? Be like Dustin Curtis and redesign it. For free. Read about what happens next here.
Conclusion
Seriously, you don’t need a job to get experience. If I can help you in anyway, or if you have any questions – drop ‘em into the comments area or shoot me an email.
-k
______________________________________________________________________________
Do you like this? Subscribe.
Or put your email address in the box in the upper right hand corner.