Getting new business using Social Media has never been easier. Both consumers and brands are interacting in online spaces more than ever before.
How do you take advantage of this? There is more than one way but I will show a very easy and effective way to gain new business through social media.
This method is great for consultants wanting to grow their existing accounts and cannot yet afford affordable monitoring solutions.
Step 1
Go to http://www.search.twitter.com and type in an industry keyword phrase, a brand name, or a competitor’s brand name.
For this example we will use the keyword phrase “buy new shoes” and then hit “search”.
Step 2
Sign into your Gmail / Google account and click on Google Reader.
Step 3
Click on “Add A Subscription” and copy & paste the link from your search.twitter.com feed
Step 4
Monitor this feed regularly in Google Reader and look for opportunities to engage!
And there you have it.
Although this is one of the crudest method of online monitoring, it is also an easy way to find opportunities for your client and make them happy.
4 Comments
1 Courtney wrote:
This is great Kareemy! I will definitely use this for my freelance work for Metropolis Vintage. Thanks. I’ve never used ‘reader’ before…
2 kareem wrote:
Well in that case make sure to use the advanced settings in search.twitter.com because they allow you to geo target your search so you can do “Vintage clothes” within “50 miles” of “55411″…sorry for the excessive quotes
3 Jose Perez wrote:
Hi Kareem,
Do you see this approach working as a traffic generator for a blog, somehow? Or maybe a link generator, instead?
Best regards,
Jose
4 kareem wrote:
Jose,
Are you referring the the guest posts?