Archive for December, 2009
With 2010 arriving at nightfall, I woke up feeling excited. I am a fan of the “new year” mentality. It forces change even amongst those who are most resistant to it. I’ve got a lot of friends who WANT to do things and never get around to it or keep making excuses so I thought [ READ MORE ]
“This, in two words, is the secret of the new marketing. Find ten people. Ten people who trust you/respect you/need you/listen to you…Those ten people need what you have to sell, or want it. And if they love it, you win. If they love it, they’ll each find you ten more people (or a hundred [ READ MORE ]
Today I was once again amazed at how powerful a great and eccentric Twitter network can be. We spend our days shooting the shit and having great conversations, but I was surprised when I asked a pretty personal/in-depth question that took more effort than just formulating a 140 character opinion: Now, how many responses do you [ READ MORE ]
What an amazing story – one red paper clip [ READ MORE ]
I keep seeing this Twitter tactic over and over again. (I even participate and that is the reason I am writing this post.) “Follow @kareemy and RT for a chance to win ____x______” It’s kind of like forcing something to become viral. It really pushes people to take action and they do it. Usually people do [ READ MORE ]
bd’s Mongolian Grill has hired Risdall Marketing Group (RMG) as its agency of record. RMG will work system wide with the restaurant chain, known for its interactive casual dining experience where customers create their own stir-fry. “We are looking to evolve our brand in the midst of our expansion, and with Risdall Marketing Group, we found [ READ MORE ]
“Use Pictures To Search The Web” The concept is pretty cool. Instead of traditional search, or voice search, you can now use “picture” search by taking a picture of a place or a thing and Google will bring up results based on the picture. In all honesty, I am not sure how awesome this product actually is…but where [ READ MORE ]
Note: This is a direct response to Arik Hanson’s blog post entitled The (amateur) psychology of Twitter. This is by no means a personal attack on Arik’s character. In all honesty, I have never even met Arik in real life but he is probably a nice guy and is competent at what he does. Earlier today [ READ MORE ]
Note: Below is a guest post from my good friend Mike Billeter. I’ve been following Mike on Twitter for about 2 years now and have had some great conversations with him about rap music and marketing, which is why this post totally makes sense. Mike is a very positive person and I highly recommend that [ READ MORE ]
I often get asked, “Wow, kareem! How do you do so much stuff?” and I often reply “I’ve got a great network”- ok that never actually happens…but I do have a great network that I can rely on (and take your mind out of the gutter, I’m talking real people not Twitter network or Verizon [ READ MORE ]
